You want to actively build up and expand your network, especially the people who are your ideal clients. There are a few advantages to connecting with them, namely allowing you to:
send multiple direct messages to them
keep yourself on top of mind by appearing on their newsfeed
send them a recommendation
strengthen your relationship
LinkedIn allows 100 connection requests per week, so make sure you use them wisely. It’s easy to hit the Send button without a note. Some people also use an automation tool to send mass requests with the same note to each individual.
However, that tends to lead to more ignored requests than acceptance. Since you’re limited to 100 connections/weekly, it’s better to maximize them!
How to use Engage AI to craft a strong and personalized connection request note?
Go to the LinkedIn profile of the person you’re trying to connect with
Click More
Select Connect
Select Add a note
In the prompt field, describe what you want and don’t want in your invitation note.
Click the Engage AI icon to generate the note
Add your personal touch
Click Send